Lagos-based advertising technology startup TaxiTV has secured an undisclosed amount of funding in a seed round led by Beta.Ventures as it looks to scale its product, expand to other cities and improve its sales execution.
The funding round – which Osiyale says is worth over US$50,000 – is led by Beta.Ventures, while other backers include Collins Onuegbu of Sasware, Sam Senbanjo of Neon Ventures and several prominent individual investors.
The company intends to use the funds for scaling, product development and to improve its sales execution. It already has its screens in over 200 cars and has worked with more than 10 brands and over 50 SMEs
